Episode 10 - Jim Quimby and Ethan Austin of Saddleback, Maine

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How To Rebuild From Closed To #1 In The East... In Just 4 Years

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Today, we’re heading into the wilds of Western Maine to a true gem of a ski area. It’s always had great skiing. It hasn’t always had operating lifts, but over the last five years, the big mountain Maine skiing local legend is getting noticed.

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Saddleback Main is a mountain with one of the more unique stories in the industry. Closed for five years, brought back to life during COVID, and now… somehow, just a few seasons later, named the number one ski area in the East.

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But what makes this conversation so valuable is how they did it.

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From rebuilding core infrastructure, to positioning against mega resorts, to creating a product that people genuinely feel connected to—this episode is full of practical insights that other operators can actually use.

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So put on your earflap toque, watch out for moose, and come get some East Coast Powdah with Ethan Austin and Jim Quimby of Saddleback, Maine.